Sales Representative-Engineered Wood Products

West Fraser isn’t just a forestry company — we’re a leader in renewable, wood-based solutions, and we’re shaping a more sustainable future, one product at a time. As one of the world’s largest producers of engineered wood, we offer dynamic career opportunities in a people-first environment where your growth and impact matter.

Our Toronto office is currently seeking a Sales Representative, Engineered Wood Products (EWP) to join our high-performing team

Reporting to the Director, Panel Sales, you’ll be part of a collaborative sales environment focused on driving value and delivering service excellence. Your goal? Maximize mill margins and sales returns, while deepening relationships across the North American EWP customer base.

You'll do:

• Implement sales strategies that maximize margins.
• Develop relationships and understand needs with the North American EWP customer base.
• Manage customer inquiries regarding availability and pricing of EWP products
• Collaborate with our field and internal representatives, mill and logistics staff, to manage our programs, sales orders and production.
• Manage offsite remanufacturing programs
• Keep current and report on EWP markets, trends, and sales orders.
• Enter sales orders in a timely and accurate manner.
• Follow customer orders through delivery and service accounts thereafter
• Attend customer meetings and trade shows across Canada and the USA.

You have: 

• Bachelor’s degree or equivalent post-secondary education in Business, Forestry or Engineering.
• Knowledge of EWP markets and/or the panel and lumber industry manufacturing process would be an asset.
• Minimum of 5 years’ sales experience with a track record of performance in a similar field or related industry.
• A self-motivated team player with a sense of urgency and flexibility to work until the job is complete.
• Analytical skills and the ability to strategize, plan, execute and report.
• Impeccable communication skills, both verbally and written.
• Ability to travel across North America.
• Ability to work in an open environment and to collaborate effectively in a highly interactive team environment.
• Fluency in both English and French would be an asset.
• Attention to detail is a must.
• Bring a high degree of honesty and integrity to all situations.
• Intermediate to advanced working knowledge of Microsoft Office/Power BI.

Compensation Package:

• The salary range for this position may vary depending on experience, education, and location.
• Annual bonus opportunity 
• Outstanding benefits package including medical, dental, pension, life insurance, disability insurance, accident insurance, vacation, and holidays
• A supportive culture that values your growth and development

Your Workplace Location:

Our office is located in the heart of Toronto — Canada’s most diverse and vibrant city. Nestled on the shore of Lake Ontario, Toronto is a thriving hub of innovation, culture, and opportunity. With dynamic neighbourhoods, global cuisine, and a rich cultural scene, it’s an inspiring place to build your career.

About Us:

We make renewable, wood-based building products for the world, contributing to a more sustainable future. Today, West Fraser is one of the world’s largest producers of sustainable wood-based building products, with more than 60 facilities in Canada, the United States, the United Kingdom, and Europe. From responsibly sourced and sustainably managed forest resources, West Fraser produces lumber, engineered wood products (oriented strand board, laminated veneer lumber, medium-density fibreboard, plywood, and particleboard), pulp, newsprint, wood chips, other residuals, and renewable energy. West Fraser’s products are used in home construction, repair and remodelling, industrial applications, papers, tissue, and boxes.

What makes us stand out is our people-first approach. We value internal growth and continuous learning. Join us, and you'll enjoy competitive pay, great benefits, and an excellent pension plan, all in a supportive environment where your voice matters.

Diversity:  

At West Fraser, we strongly believe promoting diversity and inclusion and that it is essential to our success. Our commitment to creating inclusive workplaces is reflected in our core values, and we constantly strive to foster a culture that values and respects every individual’s unique background and perspective. By joining us, you will have the opportunity to be a part of a team dedicated to shaping a brighter future by embracing diversity and promoting inclusivity. Join our team at West Fraser and help us build a more diverse and inclusive community.

Sustainability:

West Fraser is fully committed to sustainable forest management as defined in our environmental policy, which is reflected in every aspect of our work. We adopt new technologies and innovations to create exceptional building materials. Wood products are a natural, renewable, recyclable, and environmentally sustainable choice for consumers who prioritize sustainability.

Sustainability Report | West Fraser

Learn more about us!

Discover West Fraser in Western Canada (youtube.com)

What's it like to work in Forestry at West Fraser? Shayna's story (youtube.com)